From Zero Emerges From Stealth After One Year Exclusive Deal with Talpa Studios

First Ever Virtual Product Placement Pilots On TV

From Zero, the high tech virtual studio, teamed up with Talpa Studios to deliver the first virtual product placements with Smint for the number one dating show ‘Long Live Love’ airing on Videoland and Talpa Network in March 2025.

“Innovation of this kind can only work with companies that look to try the cutting edge technology like Talpa Studios and Group M. They want the viewers to enjoy the show, sharing these stories authentically and by placing Smint within those story lines is a win, win," comments Kevin Chaja, CEO of From Zero LLC. "Our technology allows to identify these moments and integrate the product in a way that it is non disruptive for the viewer".

About From Zero LLC

Kevin Chaja, Kim Hoedeman, and Lucie Stoffers founded the company to solve the need for product placement in film and TV without the time or resources to technically achieve this in tight programming schedules. Virtual product placement is the future for brands to enjoy story relevant exposure and for studios, influencers and networks to attract brand dollars to make great entertainment.

For More Information

Kim Hoedeman, kim@fromzerollc.com